Came across a great article on Ars this morning that provided some empirical data that backs up my argument in this post.
What I found most interesting is the paradox that consumers have created:
…this attitude presents a conundrum for advertisers, who are simultaneously being told that consumers want to see more relevant ads but don’t want […]

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Back in college I wrote a short paper on the role of an increasingly intrusive media/advertising machine and the potential individual response to guard privacy. I realized that some excerpts (actually most of the paper) applied to reputation and the increasing need for individuals to take an active roll in managing and assuring the accuracy […]

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While pondering the sources of data that would be used in creating an integrated, yet truly portable reputation widget, I find myself wondering who actually owns the feedback and comments associated with a particular merchant account. We contend that during the sign up at a given site, the user is effectively licensing their reputation to […]

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As I delve deeper into the issue of “reputation”, how to manage, monitor, verify, port it, etc. It seems like “reputation” very often is used interchangeable with “identity” Blogs that are supposedly about reputation almost invariably devolve into a discussion of identity and how can someone verify who they are online. But […]

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